Project description:
The Digital Fairways project centered on designing a specialized mobile app for golfers to track their shots with precision and ease. Our UI/UX design focused on creating an intuitive and engaging experience for users as they log and analyze their performance on the course. In addition to the core app, we also developed a web app, website, Apple Watch app, and kiosk application to complement and enhance the overall golfing experience.
Project Objectives:
A cohesive ecosystem including Mobile Apps for both iOS & Android, web app, website, Apple Watch app, and kiosk to enhance and integrate the user experience across all platforms. The focus was on delivering an intuitive, user-friendly design that seamlessly connects golfers to their game data and insights.
Skills and deliverables:
Product Design
Figma
Brand Identity & Guidelines
UI/UX Design
Adobe Illustrator
Logo Design
App Design
Web Design
